2010-12-01 / Business

Pumpkins specializes in customer service at children’s clothing boutique

by KEATON T. DEPRIEST Associate Editor

Maggie Schwartz, left, owner, and son Zack and daughter Emmy arrange merchandise at the Pumpkins Clothing Store in Williamsville. The store carries children’s clothes and accessories. Photo by Jim Smerecak Purchase color photos at www.BeeNews.com Maggie Schwartz, left, owner, and son Zack and daughter Emmy arrange merchandise at the Pumpkins Clothing Store in Williamsville. The store carries children’s clothes and accessories. Photo by Jim Smerecak Purchase color photos at www.BeeNews.com Now in its 20th year of business, Pumpkins has been selling children’s contemporary fashions with a focus on providing the best possible customer service.

The business was originally based in Snyder, but owner Maggie Schwartz chose to relocate the store to 5520 Main St. near Cayuga Road, 13 years ago.

“I really just wanted to have my business in the Village of Williamsville,” Schwartz said. “I feel that this is an excellent area for boutiques.”

Prior to opening the business in 1990, Schwartz worked in the banking industry. Following the births of her children, she said she began noticing that there was a demand for upscale children’s clothing and fashion accessories.

Schwartz said she felt compelled to open a boutique that offered parents a place to purchase designer clothing for children.

“I noticed that there was not a lot of boutiques in the area that specifically sold children’s items,” Schwartz said. “When I told my husband about my idea, he was very supportive and we agreed to open the business.”

Pumpkins offers clothing for newborn children and youths up to 12 years old, with sizes up to 14.

Schwartz said the business originally sold mainly casual attire for children, but she has expanded the merchandise to include specialty clothing.

“We now sell christening and bar mitzvah clothes,” she said. “We also carry jewelry, handbags, hair accessories, shoes, pants and shirts.”

To acquire the current children’s clothing trends, Schwartz said she attends about three trade shows each year in New York City.

“I try to shop at the best markets for our clothing lines,” she said. “I go to the trade shows to see what is available.”

Schwartz said she is thankful to her customers who regularly return to the boutique and support a local business.

“We love what we do here, and it shows. It is challenging at times, but it is also rewarding. Once people come in, they always seem to come back.”

With the assistance of her employees as well as store manager Pat Meade, Schwartz said the business has continued to thrive because of their devotion to serving customers.

“A huge part of why people come here is our customer service,” she said. “And Pat is invaluable to me. I don’t think I could do this without her.”

She said while Pumpkins’ location is ideal for Williamsville and Amherst residents, she has many customers from other communities.

“We like to draw in people from all areas and communities,” Schwartz said.

She said within the next several weeks, Pumpkins will have a Facebook page for customers to browse and be updated on current sales or new lines of merchandise.

Schwartz also said Pumpkins will be celebrating its 20th anniversary celebration in the next several weeks.

“People should watch for our 20th anniversary sale that is forthcoming,” she said.

Schwartz said she is extremely thankful for the help of family members, who have been very supportive of her business.

“My family has helped out in many ways over the years, and I am very thankful for them,” she said.

For more information about Pumpkins, call 632-2246.

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